The importance of road safety in the developmental agenda of a country cannot be overemphasized. It is essential for effective socioeconomic development. However, several countries in the developing world are confronted by several challenges relating to road safety, which are inadequately investigated. These challenges further aggravate the already heavily burdened health-care systems.
With this aim, therefore, FORSA was formed to champion the road safety issues in Ghana which are aimed at contributing to national policy development, stakeholder engagements, and public safety education campaigns on road traffic collision.
The third edition of the most beautiful lady to be crowned as the Face of Road Safety Africa (FORSA) 2021 has official launched to search for beauty with a purpose queen to champion the safety road campaign. The event was held Ghana Red Cross Headquarters in Accra on Saturday 6th, November, 2021.
Eight beautiful ladies were unveil to the audience, these queens were selected from the audition process which happened ahead of launch.
“FORSA” an acronym of face of road safety Africa and as the name implies Is a road safety focused base pageant. Aims at championing the cause of road safety in Ghana and Africa as a whole using intellectual and beautiful ladies who can and need to use this platform to change lives and to save lives.
Forsa have over the years mentored and trained young girls who have taken up this mantel and are doing well to promote the agenda. It has also liaised with many stake holders to educate the public. One of such was liaising with Ghana Red Cross, Road Safety Commission and DVLA to educate trotro drivers of Adentan, madina and Ashiaman trotro stations which were very success. The Forsa 19 queens took the mental education to another level.
This year’s edition is not different, the core value is to liaise more on accident victims and also continuous training on first aid and road safety education in schools, trotro stations and environment. Accidents have been rampant in across the world and Ghana is no Exception and just last week and this week, over 60 people have died from accident, and its related injuries are countless.
MISS WENIA ANSAH, The CEO of the pageant speaking at the launch said: with the already outlines goals for this year, I believe the delegates are up to this task ahead and by the end of this project we will get a lady who is brave, bold, beautiful and who understands the platform to lead this advocacy.
Finally we thank the National Road safety authority, Red Cross Ghana, DVLA, Ghana fire service and the MTTD for their unflinching support given to us so far.
We also edge all stake holders, individual companies and enterprises to continue to support this advocacy. I believe the stage is set and without taking much of your time you are all welcome once again.